How It Works
The LOGOmantra follows a process proven by hundreds of happy customers. A business development manager will first evaluate your design needs and act as your personal liaison throughout the process. This person will take the time to really understand your needs and communicate your preferences to the design team. A creative director heads each design team, ensuring high quality output on a deadline. Designers, illustrators and programmers combine their artistic perspectives to optimize image diversity and effectiveness.
Our approach allows us to make tight deadlines with ease. Our team is ready to jump in and make revisions or start a new project with short notice. Whatever your marketing or branding needs, our team is here to help.
“Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.“
Logo Design Process
To give you an idea of what to expect from a logo project, below is an overview of the process. Since every project is unique, the approach may differ, but will always include the following components:
Once you commit to working with LOGOmantra, We’ll ask you a few more specific questions. The info you provide will help us better determine your needs and ensure we’re on the same page. Additional research may be required to learn about your industry, competitors, etc.
With this better understanding of your expectations, We can begin brainstorming and sketching out ideas onto paper. This is an important step, as well as the most time consuming. The aim here is to come up with as many quality designs as possible in the time frame your project allows.
Now comes the task of selecting the best of the rough ideas, and making them more presentable. This involves scanning sketches into the computer, converting ideas into digital format, choosing appropriate fonts and color schemes.
Your logo(s) will be presented to you in mockup form. This will give you a better sense of what the logo will look like in real life application, or as part of a cohesive brand. Included with these previews, will be an analysis of the logos.
Upon your feedback, any necessary changes to the presented logos will be addressed (i.e. color, type, graphic modification). In the rare instance you find none of the logos We present to you satisfactory.
Upon your approval of a logo, final payment will be expected. After payment clears, final design files will be sent via your preffered media.
Benefits Of Working With The LOGOmantra
- Your project won’t be juggled around between designers.
- Your logo won’t be outsourced, crowdsourced or subjected to any unscrupulous practices.
- Your logo designs will be created from scratch and never include any clip-art imagery.
- Your logo will benefit from my specializing in identity design and having years of experience.
- Your logo will be approached with a mindset of quality over quantity, and void of cliche ideas.
- You will receive quality service and prompt one-on-one communication throughout the project.